Astro Gaming

The Brand: Astro Gaming lives at the epicenter of technology, lifestyle and design. For years we’ve been involved in the design of many forms of consumer electronics, particularly in the video gaming arena. And now that video gaming has become a leading form of entertainment, with “gaming lifestyle” quickly taking root, we decided to leverage our experience and give people an authentic gaming brand to rally around at the heart of this culture.

The Project: CRM worked with Astro to develop an innovative rich media campaign for its top selling headset.